recently, Mr. Gu Junlin, founder and CEO of Wuwu Haitao (Shanghai) Technology Co., Ltd. (871840, referred to as Wuwu Haitao), came to Shanghai Jiaotong University, Bring a lecture entitled "operation and development of cross-border e-commerce platform" to teachers and students. The lecture introduced the reasons for the emergence of cross-border e-commerce, the types of cross-border e-commerce platforms and their respective business formats, explained the market and business positioning of the five five seas Taobao, and interacted with teachers and students on many issues related to the development of cross-border e-commerce business
Mr. Gu Junlin reviewed his life and work experience in the United States and the inspiration for setting up a discount cross-border e-commerce platform in China, introduced the development process of China's cross-border e-commerce, and explained the functional positioning of wuwuhaitao. Wuhaitao was founded in 2011 with the vision of" integrating global benefits and making quality life inexpensive" , it owns 55 overseas shopping guide rebate platforms, linkhaitao effect marketing alliance, shopbooks KOL integrated marketing platform, big data platform and other products. In 2017, it acquired the business of Ebates, the largest rebate platform in the United States, and became a leading enterprise in the domestic overseas shopping rebate industry
in the interactive link, Mr. Gu Junlin gave patient and detailed answers to the questions raised by his classmates. After listening, you said that you were very inspired. Now you know that there are various modes of cross-border e-commerce platforms. It is necessary to analyze the core competitiveness of each mode from the perspective of supply chain management in order to find the market competition potential of these platforms in the future