shopee sellers should not only pay attention to the optimization of product titles, descriptions and pictures, but also pay attention to the optimization of labels when putting products on the shelves. Labels are also a very important traffic source of products on the shelves. Labels are a part of the shopee search box, which can be displayed on the hot search, which can be seen to increase the traffic of products, Labels with high weight can also provide favorable exposure for products, and the platform will also recommend products according to the weight of labels, which can guide stores
how to set the label of shopee? Open the product to be labeled and add" #"in the product description setting interface Add the keywords you want to do to form a label. A commodity can set up up to 18 labels, and the labels after more than 18 labels are useless. In order to maximize the utilization of these 18 labels, we should make full use of these 18 labels,
when setting labels, we should have a good idea of the label structure and a template, In this way, the product label can be set according to the template, and there will be no embarrassing scene of not knowing how to fill in the label. For example, the label category name + product name + style + material + hot label can be set. In this way, when buyers search for products, our products will have a lot of exposure opportunities, which can increase the traffic of the store and prepare the label, which can help us fill in quickly and save more time
pay attention to the relevance of the label when setting the label. The label set must be related to the product before it can play a role in promotion. Otherwise, when the buyer searches for your product, the product you want will not be obtained, which will affect the flow of the product. To highlight the characteristics of the product, you can set the selling point or advantage of the product as the label, which can attract the attention of the buyer. Choose the label with heat and the label with heat It is proved that if users search frequently, they can get more opportunities to click and show. Fully consider the habits of users in the target market and what words they like to search. We can set labels according to consumers' habits, which can not only facilitate customers to find products, but also increase the click of our products
we can set up a lot of labels through the above methods, so that in our daily life, we can establish our own label library, find them through hot search labels, below the shopee search bar or other related products, and sort out the labels we want to make in the weekly report sent by the customer manager, and record them in forms. Over time, we have our own label library, which can facilitate us to fill in labels faster in the future. We also Labels can be set according to the products of large stores. When customers click on the labels of large sellers, our products will also be displayed
shopee's label is also one of the sources of traffic. You can drain your own store by making a good label