the double product online shopping festival was incorporated into foreign trade enterprises and catering tourism platforms for the first time to help businesses recover

出海易/ 2022-05-09
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CNR Beijing, May 5 (reporter Tong Yatao) according to the voice of economics of China Central Radio and television, the second "double product online shopping festival" jointly organized by the Ministry of Commerce, the Ministry of industry and information technology, the State Post Office and the China Consumer Association was held from April 28 to May 10, More than 109 platforms and enterprises participated and made profits through promotion to further boost consumption vitality

shuangpin online shopping festival was incorporated into foreign trade enterprises and catering tourism platforms for the first time to help businesses recover

the picture shows the lovebird production workshop (the picture is provided by the respondents sent by CNR)

as a member of the" export to domestic sales", Guangzhou lovebird Leather Co., Ltd. participated in the" double product online shopping festival "for the first time this year Yes. Teng Feng, the person in charge of the company, told reporters that previously, the market of love bird was dominated by Western European countries such as Italy, France, Germany and Spain. With the spread of the epidemic, customers have cancelled orders one after another. For love birds who have just returned to work for less than a month and are working overtime to catch up with goods, they have to face problems such as inventory backlog. Enterprises choose to "turn the rudder" from export to domestic sales

with the introduction of the local government, love bird settled on the freight communication platform of Alibaba 1688 factory. Teng Feng told reporters that due to the pressure of cleaning up inventory and expired styles, coupled with being unfamiliar with domestic sales channels, the current strategy of love bird is still based on parity and market development. "For example, there is a product that sells 39.9 euros when exported to Germany, which is converted to nearly 300 yuan. Now we only sell 29.9 yuan. In the early stage, we are also equivalent to doing a promotion."

for love birds, "export to domestic sales" is not an emergency. Teng Feng said that in the future, they will adhere to "walking on two legs" and cultivate the domestic market. The arrival of promotion nodes such as "double product online shopping festival" also made him slowly restore confidence in future sales. "With such a huge domestic market and a population of more than one billion, there is actually enough capacity for us to operate. In the future, no matter what circumstances, we will operate the domestic market carefully."

this year's "double product online shopping festival" includes foreign trade production enterprises for the first time. All e-commerce platforms have also launched special zones to help foreign trade enterprises broaden domestic sales channels. Cao Jie, Alibaba's public and customer communication department, said: "jucost-effective will hold a special event of 'gathering Guangdong' during the double product festival to help Guangdong foreign trade enterprises explore the domestic market. It is expected to drive 10000 industrial belt merchants such as agricultural products, digital appliances, clothing and underwear, beauty personal care, home lighting and foreign trade to sell online throughout the country."

shuangpin online shopping festival was incorporated into foreign trade enterprises and catering tourism platforms for the first time to help businesses recover

the picture shows the lovebird production workshop (the picture is provided by the respondents sent by CNR)

as a member of the" export to domestic sales"for the first time this year To help businesses seriously affected by the epidemic, such as tourism and catering, recover. Zhang Yang, head of the marketing department of Wuhan feixizhuang, told reporters that since the epidemic, their business in more than 20 stores in Wuhan has been greatly affected. The hall food has just resumed this week, and the takeout orders are only one-fifth of that in the same period last year. During the "double product online shopping festival", they participated as one of the 350000 "reassuring restaurants" on the meituan review platform. "If you get a voucher, you can get a 100 yuan voucher with 60 yuan and enjoy a 60% discount. Whether it's a discount or a free dish, or you want to make as little profit as possible."

this year's double product online shopping festival coincides with the first "May Day" holiday after the epidemic prevention and control. Zhang Yang told reporters that as the life service industry gradually returns to normal operation, they are very confident in the next business. "The temperature in Wuhan has risen to 30 ℃ now. We think the passenger flow will increase on the basis of good epidemic prevention. Another name in Wuhan in summer is crayfish. We are still optimistic about the next business volume."

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