内部流量竞争激烈，卖家如何面对恶意竞争？

内部流量竞争激烈，卖家如何面对恶意竞争？-爱客盛AIECOMS var _hmt=_hmt||[];_hmt.push(["_setAutoPageview",!1])

window.__NUXT__=(function(a,b,c,d,e,f,g,h,i,j,k,l,m,n,o,p,q,r,s,t,u,v,w,x,y,z,A,B,C,D,E,F,G,H,I,J,K,L,M,N){return {layout:"index",data:[{id:q,info:{id:q,title:r,thumb:"https:\u002F\u002Fai-img.aiecoms.com\u002Fpicture\u002F2021-05-17\u002F60a2456364450.jpg",author:s,published_time:"05-18",category_id:j,content:"\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E屋漏偏逢连夜雨，说的就是当下跨境圈的动荡，本来就被近期频频处罚、相关政策弄的焦头烂额，还要应对同行恶意竞争，时常还得不到买家认同和理解，这也忒难了。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E但是平台和买家方尚有可解决办法，且出发点不完全恶意，但是同行卖家方可就难说了。近日有不少卖家论坛发帖申讨遭到同行恶意投诉，商品链接被下架，页面直接变狗。\u003Cstrong\u003E卖家声称产品不涉及侵权行为，却无故下架，是由于竞争对手找服务商进行恶意投诉的缘故。\u003C\u002Fstrong\u003E\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em;\"\u003E\u003Cstrong\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E竞争对手没有相关版权，却找到相关服务商恶意投诉侵权下架成功，卖家被迫开始漫长申诉过程。\u003C\u002Fspan\u003E\u003C\u002Fstrong\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E所以，以防万一，准备相关材料及备份就比较重要了。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em;\"\u003E\u003Cstrong\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E此外还有利用VC账号，进行页面篡改，恶意修改卖家Listing图片和标题等，被添加敏感词汇致使链接变狗下架。\u003C\u002Fspan\u003E\u003C\u002Fstrong\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E仓库货卖不出，还要去申诉，去开case，等审核。好不容易就回来，店铺的权重和销量也是大不如前。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: center; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E\u003Cimg src=\"\u002F\u002Fai-img.aiecoms.com\u002Fcontent\u002FPicture\u002F2021-05-17\u002F1621247220471089.jpg\" title=\"亚马逊变狗.jpg\" _src=\"\u002F\u002Fai-img.aiecoms.com\u002Fcontent\u002FPicture\u002F2021-05-17\u002F1621247220471089.jpg\" alt=\"亚马逊变狗.jpg\"\u002F\u003E\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; line-height: 2em; text-align: center;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E（图源网络，侵删）\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E前段时间操作Review致使大卖封号的事情还历历在目吧，这也是看出来好的Review对店铺卖家有多重要，导致为提升权重排名，铤而走险。一个不好的Review不仅影响店铺，也甚是让卖家苦恼，所以这就是为什么还有\u003Cstrong\u003E帮删差评，帮刷评论这种业务，这就是所谓的不良服务商。\u003C\u002Fstrong\u003E\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: center; line-height: 2em;\"\u003E\u003Cimg src=\"\u002F\u002Fai-img.aiecoms.com\u002Fcontent\u002FPicture\u002F2021-05-17\u002F1621247220382898.jpg\" title=\"unnamed.jpg\" _src=\"\u002F\u002Fai-img.aiecoms.com\u002Fcontent\u002FPicture\u002F2021-05-17\u002F1621247220382898.jpg\" alt=\"unnamed.jpg\"\u002F\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: center; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E（图源网络，侵删）\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E店铺没有好的Review你急的团团转，去注水买评，有了一个不好的Review有抓破脑门找删评机构。这其中也有门道，贼喊捉贼的戏码也是不少。不良服务商先是自己注册一批账号对他们看中的店铺进行差评，然后在对外声称包删评论，你交了钱。他们当然可以用自己的账号进行删除，要是不是自己弄的差评，删不掉，退部分钱也不影响。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E所以多数情况下面对同行恶搞、恶意竞争，只能走官方途径，平台申诉，去开case联系客服。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E遇到情况先备份留存重要资料。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E品牌或者专利保证有相关授权证书。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E卖家自身主动避险，不涉侵权或者敏感字眼，不给可乘之机。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E加入亚马逊品牌保护透明计划（Transparency）平台或消费者可以直接通过亚马逊移动应用程序条码鉴别每个商品包装上的2D条码（类似二维码）真伪。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E",content_preview:"\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E屋漏偏逢连夜雨，说的就是当下跨境圈的动荡，本来就被近期频频处罚、相关政策弄的焦头烂额，还要应对同行恶意竞争，时常还得不到买家认同和理解，这也忒难了。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E但是平台和买家方尚有可解决办法，且出发点不完全恶意，但是同行卖家方可就难说了。近日有不少卖家论坛发帖申讨遭到同行恶意投诉，商品链接被下架，页面直接变狗。\u003Cstrong\u003E卖家声称产品不涉及侵权行为，却无故下架，是由于竞争对手找服务商进行恶意投诉的缘故。\u003C\u002Fstrong\u003E\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em;\"\u003E\u003Cstrong\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E竞争对手没有相关版权，却找到相关服务商恶意投诉侵权下架成功，卖家被迫开始漫长申诉过程。\u003C\u002Fspan\u003E\u003C\u002Fstrong\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E所以，以防万一，准备相关材料及备份就比较重要了。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em;\"\u003E\u003Cstrong\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E此外还有利用VC账号，进行页面篡改，恶意修改卖家Listing图片和标题等，被添加敏感词汇致使链接变狗下架。\u003C\u002Fspan\u003E\u003C\u002Fstrong\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E仓库货卖不出，还...\u003C\u002Fspan\u003E\u003C\u002Fp\u003E",browse_permission:b,allow_copy:a,browse_card:[],attachments:[],browse_percent:100,tags:[t,"恶意竞争",c],summary:u,hits:134,category:{id:j,name:v}},canBrowse:w,title:r,desc:u,keyword:"卖家,恶意竞争,",isVip:d,visible:d,advertising:{params:{endpoint:"pc",webpage:"article_detail_page"},list:[]}}],fetch:{"data-v-85cddf88:0":{keyword:c,query:{page:b,page_size:20,shuffle:b,is_recommend:a,is_top:a},activityList:[{id:"45mqb5",title:"2022全球跨境电商云选品直播节-20场专场选品会（供应商报名入口）",banner:x,banner_mobile:x,pv:908,pv_on:b,start_time:y,end_time:z,booth_id:a,booth_on:a,tags:[],virtual_num:55,subscribe_qrcode:A,type:e,extra_time_check:a,extra_time_value:m,tagIndex:f,quota:B,signup_num:26,remain_quota:274,full_address:C,price_period:n,tag:f,is_end:d,member_permit:d,member_price_period:c,tagText:o},{id:"M5pXG5",title:"2022全球跨境电商云选品直播节-20场专场选品会（卖家报名入口）",banner:D,banner_mobile:D,pv:859,pv_on:b,start_time:y,end_time:z,booth_id:a,booth_on:a,tags:[],virtual_num:133,subscribe_qrcode:A,type:e,extra_time_check:a,extra_time_value:m,tagIndex:f,quota:1000,signup_num:36,remain_quota:964,full_address:C,price_period:n,tag:f,is_end:d,member_permit:d,member_price_period:c,tagText:o},{id:"v5AOM1",title:"运筹帷“沃”,决胜2022--Walmart全球电商招商私享会",banner:E,banner_mobile:E,pv:1665,pv_on:b,start_time:"2022\u002F04\u002F07 14:30",end_time:"2022\u002F08\u002F31 17:30",booth_id:a,booth_on:a,tags:[],virtual_num:10,subscribe_qrcode:c,type:b,extra_time_check:a,extra_time_value:m,tagIndex:f,quota:B,signup_num:76,remain_quota:224,full_address:"广东省深圳市龙岗区(详细地址审核通过后将由工作人员电话通知）",price_period:n,tag:f,is_end:d,member_permit:d,member_price_period:c,tagText:o}],informationList:[{id:"f0cd34df-421d-409a-ed02-b5a9f4a59178",title:"亚马逊也做TikTok！亚马逊Prime与创意机构合作，迈出TikTok第一步",thumb:"https:\u002F\u002Fai-img.aiecoms.com\u002Fpicture\u002F2022-04-27\u002F62691bac5a6db.png",category_id:g,author:F,is_top:b,is_recommend:b,published_time:G,tags:[h,H,k],summary:"亚马逊Prime在TikTok上首次亮相，以推动与年轻人的互动。",browse_permission:b,allow_copy:a,update_time:i,category:{id:g,name:p}},{id:"0cee42d5-ae55-2e90-bbd2-48eccf6260ef",title:"诞生于社交媒体，Z世代TikTok品牌正在扩大影响力",thumb:"https:\u002F\u002Fai-img.aiecoms.com\u002Fpicture\u002F2022-04-27\u002F62691b46bcf01.png",category_id:g,author:F,is_top:a,is_recommend:b,published_time:G,tags:[h,H,"消费者"],summary:"TikTok驱动的Z世代年轻品牌正在逐渐扩大着影响力。",browse_permission:b,allow_copy:a,update_time:i,category:{id:g,name:p}},{id:"a8551a00-351e-a8e8-87fc-d85666c0a380",title:"DTC品牌繁荣背后的假象？出海不出圈，出圈不盈利？问题在哪",thumb:"https:\u002F\u002Fai-img.aiecoms.com\u002Fpicture\u002F2022-04-27\u002F62691b04881f5.jpg",category_id:I,author:s,is_top:a,is_recommend:a,published_time:"9小时前",tags:[h,"跨境网购",J,"DTC品牌营销"],summary:"依靠社交媒体传播口碑的DTC品牌，通过独立站的适时崛起，成功切入以往传统品牌垄断的市场，摆脱被动平台卖货，走上资本之路，但繁荣背后的“无利可图”也在逐步显现。",browse_permission:b,allow_copy:a,update_time:i,category:{id:I,name:J}},{id:"04f0cb02-f5c8-c1e6-9f60-32ef5a8a1486",title:"宠物类目又有新机会!亚马逊推出宠物日大促，美国站卖家速看!",thumb:"https:\u002F\u002Fai-img.aiecoms.com\u002Fpicture\u002F2022-04-26\u002F6267c78273a04.jpg",category_id:j,author:K,is_top:a,is_recommend:a,published_time:L,tags:[h,k,t,"宠物日",c,c],summary:"亚马逊推出宠物日大促，卖家可以创建亚马逊宠物资料，亚马逊将根据品种、大小和偏好等各种因素向消费者进行个性化推荐和提供优惠券。",browse_permission:b,allow_copy:a,update_time:i,category:{id:j,name:v}},{id:"5819f790-db51-082a-a1a9-dd2b6d37397b",title:"这些产品在海外卖爆了!跨境电商卖家现在转做Tik Tok还来得及吗?",thumb:"https:\u002F\u002Fai-img.aiecoms.com\u002Fpicture\u002F2022-04-26\u002F6267c5f0cee4a.jpg",category_id:g,author:K,is_top:a,is_recommend:a,published_time:L,tags:[h,k,"Tik","Tok",c],summary:"TikTok趋势现在也越来越多地蔓延到各个国家市场的各个角落。这表明，平台比以往任何时候都更渴望抓住新的趋势，品牌和卖家们是时候抓住这波风口了。",browse_permission:b,allow_copy:a,update_time:i,category:{id:g,name:p}}],serviceList:[{title:"云号系统跨境卖家好工具，不用SIM卡的手机号",desc:"1部手机+云号系统=管理N个平台店铺",src:"https:\u002F\u002Fres-static1.aiecoms.com\u002Faiecoms\u002Fpc\u002Fpublic\u002Fassets\u002Fimages\u002Farticle\u002Fservice1.png",href:"\u002Ficloud\u002Fmobile",type:e},{title:"亚马逊平台商业保险，线上自助投保通道",desc:"超实惠、官方认可、秒出单、安全便捷",src:"https:\u002F\u002Fres-static1.aiecoms.com\u002Faiecoms\u002Fpc\u002Fpublic\u002Fassets\u002Fimages\u002Farticle\u002Fservice2.png",href:"\u002Finsurance",type:e},{title:"防侵权检测系统:图片检测\u002F文本检测",desc:"降低侵权风险,提高卖家店铺及Listing的安全性",src:"https:\u002F\u002Fres-static1.aiecoms.com\u002Faiecoms\u002Fpc\u002Fpublic\u002Fassets\u002Fimages\u002Farticle\u002Fservice3.png",href:"\u002Fqinquan",type:e},{title:"云服务器-帮您快速扩增企业规模",desc:"安全\u002F稳定\u002F弹性高性能服务器",src:"https:\u002F\u002Fres-static1.aiecoms.com\u002Faiecoms\u002Fpc\u002Fpublic\u002Fassets\u002Fimages\u002Farticle\u002Fservice4.png",href:"\u002Fecs-home",type:e}]},"data-v-46ef4650:0":{friendsLinkList:[{name:"shoppe",link:"https:\u002F\u002Fshopee.cn\u002F"},{name:"速卖通",link:"https:\u002F\u002Fsell.aliexpress.com\u002Fzh\u002F__pc\u002Fnewsellerlanding.htm"},{name:k,link:c},{name:"ebay",link:"https:\u002F\u002Fwww.ebay.com\u002F"},{name:"百度国际",link:"http:\u002F\u002Fnews.baidu.com\u002Fguoji"},{name:"Wish",link:"https:\u002F\u002Fmerchant.wish.com\u002Fwelcome-invite-only"},{name:"跨税云",link:"https:\u002F\u002Fwww.itaxs.com\u002F"},{name:"VAT店小秘",link:c},{name:"敦煌网",link:"http:\u002F\u002Fseller.dhgate.com\u002F#hp-lc-1"},{name:"万邑通",link:"https:\u002F\u002Fwww.winit.com.cn\u002F"},{name:"跨境资讯",link:"https:\u002F\u002Fwww.aiecoms.com\u002Farticle\u002Flist"},{name:"跨境物流",link:l},{name:"赢商荟",link:"http:\u002F\u002Fwww.dianshangwin.com\u002F"},{name:"亿恩网",link:"https:\u002F\u002Fwww.ennews.com\u002F"},{name:"云途物流",link:"https:\u002F\u002Fwww.yunexpress.cn\u002F"},{name:"Lazada",link:"https:\u002F\u002Fwww.lazada.com\u002Fen\u002F"},{name:"京东全球售",link:"https:\u002F\u002Fjoin.jd.com\u002F"},{name:"胜途ERP",link:"https:\u002F\u002Fwww.shengtuerp.com\u002F"}]}},error:l,state:{common:{configs:{web_site_title:M,web_site_logo:["https:\u002F\u002Fai-img.aiecoms.com\u002Fpicture\u002F2020-08-26\u002F5f4611988ece7.png","https:\u002F\u002Fai-img.aiecoms.com\u002Fpicture\u002F2020-08-26\u002F5f4611a257b5c.png"],web_site_description:"爱客盛AIECOMS是一家专注于跨境电商服务平台网站，拥有庞大的跨境电商平台资源，以雄厚技术实力和优质服务为后盾，为跨境电商卖家筛选靠谱的跨境电商服务商。",web_site_keyword:"跨境电商、跨境电商平台、跨境电商平台有哪些",web_site_copyright:"CopyRight © 2015-2021 深圳市鹰熊汇科技有限公司版权所有",web_site_icp:"粤ICP备14046359号",web_site_statistics:"\u003Cscript\u003E\r\nvar _hmt = _hmt || [];\r\n(function() {\r\n var hm = document.createElement(\"script\");\r\n hm.src = \"https:\u002F\u002Fhm.baidu.com\u002Fhm.js?02742941fee5409c1a506956a3fcebd1\";\r\n var s = document.getElementsByTagName(\"script\")[0]; \r\n s.parentNode.insertBefore(hm, s);\r\n})();\r\n\u003C\u002Fscript\u003E",web_site_subtitle:M,is_grey:"0",wap_website_logo:"https:\u002F\u002Fai-img.aiecoms.com\u002Fpicture\u002F2022-03-04\u002F6221c70d6c093.png",mpBarBackgroundColor:"#1A65FB",hot_telephone:"400-778-1618",login_type:[{type:"Weixin",icon:"icon-weixindenglu",color:"#33b045"}],on:b,withdraw_rate:"0.4",withdraw_rate_off:"1"},isGrey:d,captcha_sms_app_id:c,captcha_login_app_id:c},message:{noReadTotal:a},user:{token:l,user:l,companyAuth:a,cardAuth:a}},serverRendered:w,routePath:"\u002Farticle\u002Fc404e35a-cdf1-7069-f9d5-5e6b1a2b518d",config:{_app:{basePath:N,assetsPath:N,cdnURL:"https:\u002F\u002Fres-static1.aiecoms.com\u002Faiecoms\u002Fpc\u002Fpublic\u002F"}}}}(0,1,"",false,2,3,16,"跨境电商","2022-04-27",11,"亚马逊",null,"待定","0.00","进行中","Tiktok","c404e35a-cdf1-7069-f9d5-5e6b1a2b518d","内部流量竞争激烈，卖家如何面对恶意竞争？","叶子","卖家","屋漏偏逢连夜雨，跨境圈动荡频频，还要面对相关恶意竞争怎么破？","实时头条",true,"https:\u002F\u002Fai-img.aiecoms.com\u002Fmarket_operation\u002F2022-04-06\u002F624cfe3dc2456.png","2022\u002F04\u002F18 09:00","2022\u002F05\u002F18 18:00","https:\u002F\u002Fai-img.aiecoms.com\u002Fmarket_operation\u002F2022-04-20\u002F625f856ee5b22.jpg",300,"广东省深圳市龙岗区鹰熊汇直播间（线上直播选品）","https:\u002F\u002Fai-img.aiecoms.com\u002Fmarket_operation\u002F2022-04-06\u002F624cfde792c35.png","https:\u002F\u002Fai-img.aiecoms.com\u002Fmarket_operation\u002F2022-04-22\u002F626288584c945.png","橙子","10小时前","TikTok",21,"独立站","萝卜","昨天","AIECOMS","\u002F"));