警惕！亚马逊卖家侵权被罚1800万，海关查扣侵权嫌疑货物超1200万件

警惕！亚马逊卖家侵权被罚1800万，海关查扣侵权嫌疑货物超1200万件 -爱客盛AIECOMS var _hmt=_hmt||[];_hmt.push(["_setAutoPageview",!1])

window.__NUXT__=(function(a,b,c,d,e,f,g,h,i,j,k,l,m,n,o,p,q,r,s,t,u,v,w,x,y,z,A,B,C,D,E,F,G,H,I,J,K,L){return {layout:"index",data:[{id:q,info:{id:q,title:r,thumb:"https:\u002F\u002Fai-img.aiecoms.com\u002Fpicture\u002F2021-06-04\u002F60b9801d8df1d.jpg",author:"小莫",published_time:"06-04",category_id:j,content:"\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E亚马逊对于商标专利的要求十分严格，如果发生侵权，轻则产品下架、整改listing，重则店铺封禁、强制巨额赔偿等。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E近日，有一个亚马逊新手卖家，就因为把带有香奈儿商标的图片误传到店铺，并通过销售了香奈儿仿品仅仅赚了48美金，就被香奈儿盯上了。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E除此之外，还有另外30多位亚马逊卖家一并被香奈儿告上了加州联邦法院，刚开始香奈儿要求每一位被侵权的亚马逊卖家赔偿1200万元，最后通过法院、卖家、亚马逊和香奈儿4方协商：亚马逊卖家必须关闭这些店铺，移除所有违规图片，每位卖家赔偿金额缩减到了60万,而香奈儿获得1800万赔偿，将有亚马逊 Payments从卖家冻结账号里转给香奈儿。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 25px; margin-bottom: 25px; white-space: normal; line-height: 2em; text-align: center;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E\u003Cimg src=\"\u002F\u002Fai-img.aiecoms.com\u002Fcontent\u002FPicture\u002F2021-06-04\u002F1622769711649169.jpg\" title=\"src=http___pic.mp.cc_upload_ueditor_image_20180314_1521020235507842.jpg_imageslim&refer=http___pic.mp.jpg\" alt=\"src=http___pic.mp.cc_upload_ueditor_image_20180314_1521020235507842.jpg_imageslim&refer=http___pic.mp.jpg\" _src=\"\u002F\u002Fai-img.aiecoms.com\u002Fcontent\u002FPicture\u002F2021-06-04\u002F1622769711649169.jpg\"\u002F\u003E\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 25px; margin-bottom: 25px; white-space: normal; line-height: 2em; text-align: center;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E图源网络侵删\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E不少卖家近年来维权意识大大提高，为了产品的长远发展，建议跨境卖家及时把自家产品注册商标专利保护起来，无论对于品牌保护还是作为跨境资质都是没有任何坏处，必要时将产品进行一定的创新改良，打造自己的产品特点。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E假货及侵权对品牌构成的威胁，已然是全球性问题。近期，宁波海关持续加强知识产权边境保护工作,重拳打击进出口领域侵权假冒行为。今年1-5月，共查获侵犯知识产权案件188起，按正品市场价值估算近2亿元，查扣各类侵权货物约1222.7万件。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E5月25日，宁波海关在对一批出口饮料、酱油、方便面等货物进行查验时，发现夹带“老干妈”商标的食品，包括风味糟辣剁椒、辣三丁油辣椒、香辣菜，共5788件。经联系权利人，确认为侵权产品。目前，案件正在处理中。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 25px; margin-bottom: 25px; white-space: normal; line-height: 2em; text-align: center;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E\u003Cimg src=\"\u002F\u002Fai-img.aiecoms.com\u002Fcontent\u002FPicture\u002F2021-06-04\u002F1622769711888004.png\" title=\"u=2434340449,949478638&fm=26&gp=0.png\" alt=\"u=2434340449,949478638&fm=26&gp=0.png\" _src=\"\u002F\u002Fai-img.aiecoms.com\u002Fcontent\u002FPicture\u002F2021-06-04\u002F1622769711888004.png\"\u002F\u003E\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 25px; margin-bottom: 25px; white-space: normal; line-height: 2em; text-align: center;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E图源网络侵删\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E宁波海关不仅关注食品、化妆品侵权，也重点关注药品、汽车配件等案件，查获侵犯“UL及图形”的同轴电缆、查获两批侵犯“上柴动力”商标权的汽车配件等案件，有效堵截“入口”“贴身”等关系生命健康安全的侵权货物进出口。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E购买这些侵权的商品,损失的不止是这笔钱财,更是消费者的合法权益。 做亚马逊一定要重视知识产权，保护自己的商标专利财产！亚马逊在2020年7月，宣布成立全球打假团队，负责打击违反法律法规和亚马逊商城规则、亚马逊售假事宜。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 25px; margin-bottom: 25px; white-space: normal; line-height: 2em; text-align: center;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E\u003Cimg src=\"\u002F\u002Fai-img.aiecoms.com\u002Fcontent\u002FPicture\u002F2021-06-04\u002F1622769711154475.jpg\" title=\"u=2196159855,1986733852&fm=26&gp=0.jpg\" alt=\"u=2196159855,1986733852&fm=26&gp=0.jpg\" _src=\"\u002F\u002Fai-img.aiecoms.com\u002Fcontent\u002FPicture\u002F2021-06-04\u002F1622769711154475.jpg\"\u002F\u003E\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 25px; margin-bottom: 25px; white-space: normal; line-height: 2em; text-align: center;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E图源网络侵删\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E亚马逊卖家需维护四类知识产权：版权(Copyright)、商标权(Trademark)、发明专利权(Utility Patent)和设计专利权(Design Patent)。及时上述，采取以下措施。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E可以采取的应对措施有:\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E1、当亚马逊通知卖家存在侵权行为后，卖家要积极应对。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E2、浏览内容指南和防伪政策。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E3、找出侵犯知识产品法和亚马逊政策的产品或相关listing信息。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E4、联系知识产权所有人，直接与他们对话，通常情况下他们比律师更易交流。如果找不到知识产权所有人，就联系亚马逊在暂停账号通知邮件里提到的法定代理人。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E5、提供供应商名单，及与其合同条款。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E6、请求知识产权所有人或代理人撤销投诉。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E7、如果知识产权所有人或其代理人没有回复，那就联系律师帮忙。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E8、如果卖家能够承担得起账号被停的成本，可以等到与产权所有人把事情解决后再写具体改善计划(POA)。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E9、写一份行动计划，包括产权所有人同意撤销投诉。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E10、如果投诉未撤销，那就给亚马逊提交一份详细的步骤清单，表明卖家和自己的律师采取哪些措施规避未来侵权行为，或证明投诉的不合理性。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E11、检查质量管理措施，对员工进行培训，让他们识别易侵权产品和listing类型。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E12、下架或清理导致亚马逊账号被停的所有库存产品以及禁止在平台销售的产品。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"white-space: normal; text-align: center;\"\u003E\u003C\u002Fp\u003E\u003Cp\u003E\u003Cbr\u002F\u003E\u003C\u002Fp\u003E",content_preview:"\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E亚马逊对于商标专利的要求十分严格，如果发生侵权，轻则产品下架、整改listing，重则店铺封禁、强制巨额赔偿等。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E近日，有一个亚马逊新手卖家，就因为把带有香奈儿商标的图片误传到店铺，并通过销售了香奈儿仿品仅仅赚了48美金，就被香奈儿盯上了。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-top: 15px; margin-bottom: 15px; white-space: normal; line-height: 2em;\"\u003E\u003Cspan microsoft=\"\" font-size:=\"\"\u003E除此之外，还有另外30多位亚马逊卖家一并被香奈儿告上了加州联邦法院，刚开始香奈儿?...\u003C\u002Fspan\u003E\u003C\u002Fp\u003E",browse_permission:b,allow_copy:a,browse_card:[],attachments:[],browse_percent:30,tags:[e,c,"侵权","海关","亚马逊卖家",c],summary:s,hits:115,category:{id:j,name:t}},canBrowse:u,title:r,desc:s,keyword:"跨境电商,,侵权,海关,亚马逊卖家,",isVip:d,visible:d,advertising:{params:{endpoint:"pc",webpage:"article_detail_page"},list:[]}}],fetch:{"data-v-85cddf88:0":{keyword:c,query:{page:b,page_size:20,shuffle:b,is_recommend:a,is_top:a},activityList:[{id:"45mqb5",title:"2022全球跨境电商云选品直播节-20场专场选品会（供应商报名入口）",banner:v,banner_mobile:v,pv:908,pv_on:b,start_time:w,end_time:x,booth_id:a,booth_on:a,tags:[],virtual_num:55,subscribe_qrcode:y,type:f,extra_time_check:a,extra_time_value:m,tagIndex:g,quota:z,signup_num:26,remain_quota:274,full_address:A,price_period:n,tag:g,is_end:d,member_permit:d,member_price_period:c,tagText:o},{id:"M5pXG5",title:"2022全球跨境电商云选品直播节-20场专场选品会（卖家报名入口）",banner:B,banner_mobile:B,pv:859,pv_on:b,start_time:w,end_time:x,booth_id:a,booth_on:a,tags:[],virtual_num:133,subscribe_qrcode:y,type:f,extra_time_check:a,extra_time_value:m,tagIndex:g,quota:1000,signup_num:36,remain_quota:964,full_address:A,price_period:n,tag:g,is_end:d,member_permit:d,member_price_period:c,tagText:o},{id:"v5AOM1",title:"运筹帷“沃”,决胜2022--Walmart全球电商招商私享会",banner:C,banner_mobile:C,pv:1665,pv_on:b,start_time:"2022\u002F04\u002F07 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