积极拓展电商业务！Facebook将Facebook Pay延伸到其他平台

积极拓展电商业务！Facebook将Facebook Pay延伸到其他平台-爱客盛AIECOMS var _hmt=_hmt||[];_hmt.push(["_setAutoPageview",!1])

window.__NUXT__=(function(a,b,c,d,e,f,g,h,i,j,k,l,m,n,o,p,q,r,s,t,u,v,w,x,y,z,A,B,C,D,E,F,G,H,I,J,K,L){return {layout:"index",data:[{id:s,info:{id:s,title:t,thumb:"https:\u002F\u002Fai-img.aiecoms.com\u002Fpicture\u002F2021-07-16\u002F60f16609dd44d.png",author:m,published_time:"07-16",category_id:j,content:"\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em; letter-spacing: 1px;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E本周三（7月14日），Facebook宣布首次将其支付服务Facebook Pay从他们自己的平台扩展到希望在自己的网站上为客户提供无缝结账体验的企业。\u003Cstrong\u003E从今年8月份开始，美国企业将能够在其网站上直接使用Facebook Pay作为一种支付选项，使其客户无需重新输入支付信息就能快速结账。\u003C\u002Fstrong\u003E\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: center; line-height: 2em; letter-spacing: 1px;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E\u003Cstrong\u003E\u003Cimg src=\"\u002F\u002Fai-img.aiecoms.com\u002Fcontent\u002FPicture\u002F2021-07-16\u002F1626433079694902.jpg\" alt=\"Facebook-Pay.jpg\" data-ratio=\"0.5\" data-w=\"1200\" _src=\"\u002F\u002Fai-img.aiecoms.com\u002Fcontent\u002FPicture\u002F2021-07-16\u002F1626433079694902.jpg\" width=\"654\" height=\"392\" style=\"width: 654px; height: 392px;\"\u002F\u003E\u003C\u002Fstrong\u003E\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; line-height: 2em; letter-spacing: 1px; text-align: center;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E（图源网络，侵删）\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em; letter-spacing: 1px;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E\u003Cstrong\u003EFacebook表示，他们正在与Shopify商家进行合作，为他们开通Facebook Pay付款方式\u003C\u002Fstrong\u003E，并期望随着时间推移，能够将其支付服务拓展到更多的平台上。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em; letter-spacing: 1px;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003EFacebook为了获得数字钱包市场份额采取了双管齐下的策略，包括在之前宣布到2023年之前不会向创作者收取分成，以及让更多外部商户在付款时提供Facebook Pay的新举措。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em; letter-spacing: 1px;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003EFacebook表示，Facebook Pay旨在帮助企业提高转化率，为客户提供一种便捷的在线支付方式。付款详细信息经过加密并安全存储，企业无需管理客户的卡号或银行帐号。并且，人们的活动（如付款或购买）不会与他们的朋友或通过他们的个人资料展示，除非他们选择自己分享。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em; letter-spacing: 1px;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E\u003Cstrong\u003EFacebook一直在寻找扩展新业务的方法，并正试图加大对电商行业的布局\u003C\u002Fstrong\u003E。6月22日，Facebook宣布宣布在 WhatsApp 和 Facebook Marketplace 上推出 Shops。以前，该功能仅在Instagram和Facebook主界面上可用。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em; letter-spacing: 1px;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E如今，Facebook Shops上有超过120万家活跃Shops，每月有3亿Shops 访客。Facebook 还宣布了一项新功能，使企业能够根据用户的购物偏好使用个性化广告来定位潜在客户。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em; letter-spacing: 1px;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003EFacebook 是全球领先的社交媒体平台，每月活跃用户超过 28 亿。该公司还拥有每月吸引超过 10 亿用户的 Instagram，以及拥有超过 20 亿活跃用户的全球最受欢迎的消息平台 WhatsApp。庞大的用户群体，是其发展各业务的基础。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: center; line-height: 2em; letter-spacing: 1px;\"\u003E\u003Cimg src=\"https:\u002F\u002Fcdn.shopify.com\u002Fs\u002Ffiles\u002F1\u002F0070\u002F7032\u002Ffiles\u002Fintroducing-facebook-shops.jpg?v=1589899291\" alt=\"Facebook Shops: Branded Stores on Facebook & Instagram (2021)\" data-ratio=\"0.5248917748917749\" data-w=\"1848\" _src=\"https:\u002F\u002Fcdn.shopify.com\u002Fs\u002Ffiles\u002F1\u002F0070\u002F7032\u002Ffiles\u002Fintroducing-facebook-shops.jpg?v=1589899291\" width=\"636\" height=\"384\" style=\"width: 636px; height: 384px;\"\u002F\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; line-height: 2em; letter-spacing: 1px; text-align: center;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E（图源网络，侵删）\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em; letter-spacing: 1px;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E根据 eMarketer 的数据，\u003Cstrong\u003E2021 年美国社交商务销售额将增长 35%，达到 360.9 亿美元，占电子商务总销售额的 4.3%。\u003C\u002Fstrong\u003E企业和消费者都认识到使用社交媒体平台购买和销售产品的便利性，这是该行业增长的推动力。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em; letter-spacing: 1px;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003EFacebook 正在扩大其视野，以渗透快速增长的社交商务业务领域，该公司正计划引入 AR 体验等创新功能，以占领该行业的市场份额。一旦Facebook在电商行业站稳脚跟，那么他们将能进一步促进 Facebook Pay 的使用，并向希望在该平台上做广告的企业收取更高的费用。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E",content_preview:"\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em; letter-spacing: 1px;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E本周三（7月14日），Facebook宣布首次将其支付服务Facebook Pay从他们自己的平台扩展到希望在自己的网站上为客户提供无缝结账体验的企业。\u003Cstrong\u003E从今年8月份开始，美国企业将能够在其网站上直接使用Facebook Pay作为一种支付选项，使其客户无需重新输入支付信息就能快速结账。\u003C\u002Fstrong\u003E\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: center; line-height: 2em; letter-spacing: 1px;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E\u003Cstrong\u003E\u003Cimg src=\"\u002F\u002Fai-img.aiecoms.com\u002Fcontent\u002FPicture\u002F2021-07-16\u002F1626433079694902.jpg\" alt=\"Facebook-Pay.jpg\" data-ratio=\"0.5\" data-w=\"1200\" _src=\"\u002F\u002Fai-img.aiecoms.com\u002Fcontent\u002FPicture\u002F2021-07-16\u002F1626433079694902.jpg\" width=\"654\" height=\"392\" style=\"width: 654px; height: 392px;\"\u002F\u003E\u003C\u002Fstrong\u003E\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; line-height: 2em; letter-spacing: 1px; text-align: center;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E（图源网络，侵删）\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em; letter-spacing: 1px;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003E\u003Cstrong\u003EFacebook表示，他们正在与Shopify商家进行合作，为他们开通Facebook Pay付款方式\u003C\u002Fstrong\u003E，并期望随着时间推移，能够将其支付服务拓展到更多的平台上。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em; letter-spacing: 1px;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003EFacebook为了获得数字钱包市场份额采取了双管齐下的策略，包括在之前宣布到2023年之前不会向创作者收取分成，以及让更多外部商户在付款时提供Facebook Pay的新举措。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"margin-bottom: 25px; white-space: normal; text-align: justify; line-height: 2em; letter-spacing: 1px;\"\u003E\u003Cspan style=\"font-family: 微软雅黑, "Microsoft YaHei";\"\u003EFacebook表示，Facebook Pay旨在帮助企业提高转化率，为客户提供一种便捷的在线支付方式。付款详细信息经过加密并安全存储，企业无需管理客户的卡号或银行帐号。并且，人们的活动?...\u003C\u002Fspan\u003E\u003C\u002Fp\u003E",browse_permission:b,allow_copy:a,browse_card:[],attachments:[],browse_percent:100,tags:[e,"Facebook","社交电商"],summary:u,hits:134,category:{id:j,name:v}},canBrowse:w,title:t,desc:u,keyword:"跨境电商,Facebook,社交电商",isVip:d,visible:d,advertising:{params:{endpoint:"pc",webpage:"article_detail_page"},list:[]}}],fetch:{"data-v-85cddf88:0":{keyword:c,query:{page:b,page_size:20,shuffle:b,is_recommend:a,is_top:a},activityList:[{id:"45mqb5",title:"2022全球跨境电商云选品直播节-20场专场选品会（供应商报名入口）",banner:x,banner_mobile:x,pv:908,pv_on:b,start_time:y,end_time:z,booth_id:a,booth_on:a,tags:[],virtual_num:55,subscribe_qrcode:A,type:f,extra_time_check:a,extra_time_value:n,tagIndex:g,quota:B,signup_num:26,remain_quota:274,full_address:C,price_period:o,tag:g,is_end:d,member_permit:d,member_price_period:c,tagText:p},{id:"M5pXG5",title:"2022全球跨境电商云选品直播节-20场专场选品会（卖家报名入口）",banner:D,banner_mobile:D,pv:859,pv_on:b,start_time:y,end_time:z,booth_id:a,booth_on:a,tags:[],virtual_num:133,subscribe_qrcode:A,type:f,extra_time_check:a,extra_time_value:n,tagIndex:g,quota:1000,signup_num:36,remain_quota:964,full_address:C,price_period:o,tag:g,is_end:d,member_permit:d,member_price_period:c,tagText:p},{id:"v5AOM1",title:"运筹帷“沃”,决胜2022--Walmart全球电商招商私享会",banner:E,banner_mobile:E,pv:1665,pv_on:b,start_time:"2022\u002F04\u002F07 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