一年翻了10倍！跨境电商独立站outer再获融资

一年翻了10倍！跨境电商独立站outer再获融资-爱客盛AIECOMS var _hmt=_hmt||[];_hmt.push(["_setAutoPageview",!1])

window.__NUXT__=(function(a,b,c,d,e,f,g,h,i,j,k,l,m,n,o,p,q,r,s,t,u,v,w,x,y,z,A,B,C,D,E,F,G,H,I,J,K,L){return {layout:"index",data:[{id:s,info:{id:s,title:t,thumb:"https:\u002F\u002Fai-img.aiecoms.com\u002Fpicture\u002F2021-09-18\u002F6145a52149d1a.jpg",author:"大雄",published_time:"09-18",category_id:j,content:"\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E跨境电商一年的增长幅度能有多惊人？\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E日前，跨境电商独立站outer完成5000万美金B轮融资，相比1月份A轮融资时，短短一年不到，估值翻了10倍。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E领投方是投出了京东的今日资本，而跟投方不乏创投顶流沈南鹏主导的红杉中国。资本市场到底有多看好跨境电商独立站赛道，从10倍的估值增速和一流的投资机构来看，资本正在争抢入场。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E一年不到涨10倍，深圳的房子也不带这么涨的。然而，Outer完全配得上资本如此礼遇。 2020 年 4 月，Outer 月销售额便已达到 200 万美元，而2020 年全年销售额就实现 了10 倍的增长。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: center; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E\u003Cimg src=\"\u002F\u002Fai-img.aiecoms.com\u002Fcontent\u002F2021-09-18\u002F1631954265230493.jpg\" _src=\"\u002F\u002Fai-img.aiecoms.com\u002Fcontent\u002F2021-09-18\u002F1631954265230493.jpg\" title=\"1631954265230493.jpg\" alt=\"pexels-andrea-piacquadio-3784324.jpg\"\u002F\u003E图源网络，侵删 \u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E在面对如今每一个跨境电商人都头痛的物流问题，outer也没有坐等救助。作为一个户外家居品牌，主营产品中沙发占了很大比重，集装箱短缺对于这种大件来说更是问题中的问题，物流成本、难度均要高出几个量级。Outer 创造性地对沙发进行重新设计，把沙发重新模块化，材料多采用高弹性记忆泡沫结构坐垫，以及铝框和藤条骨架，大大提升易折叠性，将三人沙发压缩为一个个标准化模块，更契合一般物流运输标准，装卸和入户也更简便。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E而对于精准客群触达这种营销问题，也是每一位跨境电商人皱眉的问题，因为各国政府正在加大对用户数据的隐私保护，Facebook、Google等传统基于大数据分析的精准投放正在面临武功被废的问题，outer也没有就此束手。Outer通过邮政系统面向搬家人口定向发放的传单，营销回报甚至比在 Facebook 还要高两倍。这种传统营销方式被outer开发得就很好。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E不管遇到什么问题，outer都在积极从问题里面找机会，在跨境电商遭遇了层出不穷的麻烦的今年，这种企业精神势必推动跨境电商在全球的高歌猛进，惠及全球消费者。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp\u003E\u003Cbr\u002F\u003E\u003C\u002Fp\u003E",content_preview:"\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E跨境电商一年的增长幅度能有多惊人？\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E日前，跨境电商独立站outer完成5000万美金B轮融资，相比1月份A轮融资时，短短一年不到，估值翻了10倍。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E领投方是投出了京东的今日资本，而跟投方不乏创投顶流沈南鹏主导的红杉中国。资本市场到底有多看好跨境电商独立站赛道，从10倍的估值增速和一流的投资机构来看，资本正在争抢入场。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E一年不到涨10倍，深圳的房子也不带这么涨的。然而，Outer完全配得上资本如此礼?...\u003C\u002Fspan\u003E\u003C\u002Fp\u003E",browse_permission:b,allow_copy:a,browse_card:[],attachments:[],browse_percent:100,tags:[e,m],summary:u,hits:183,category:{id:j,name:v}},canBrowse:w,title:t,desc:u,keyword:"跨境电商,独立站",isVip:d,visible:d,advertising:{params:{endpoint:"pc",webpage:"article_detail_page"},list:[]}}],fetch:{"data-v-85cddf88:0":{keyword:c,query:{page:b,page_size:20,shuffle:b,is_recommend:a,is_top:a},activityList:[{id:"45mqb5",title:"2022全球跨境电商云选品直播节-20场专场选品会（供应商报名入口）",banner:x,banner_mobile:x,pv:908,pv_on:b,start_time:y,end_time:z,booth_id:a,booth_on:a,tags:[],virtual_num:55,subscribe_qrcode:A,type:f,extra_time_check:a,extra_time_value:n,tagIndex:g,quota:B,signup_num:26,remain_quota:274,full_address:C,price_period:o,tag:g,is_end:d,member_permit:d,member_price_period:c,tagText:p},{id:"M5pXG5",title:"2022全球跨境电商云选品直播节-20场专场选品会（卖家报名入口）",banner:D,banner_mobile:D,pv:859,pv_on:b,start_time:y,end_time:z,booth_id:a,booth_on:a,tags:[],virtual_num:133,subscribe_qrcode:A,type:f,extra_time_check:a,extra_time_value:n,tagIndex:g,quota:1000,signup_num:36,remain_quota:964,full_address:C,price_period:o,tag:g,is_end:d,member_permit:d,member_price_period:c,tagText:p},{id:"v5AOM1",title:"运筹帷“沃”,决胜2022--Walmart全球电商招商私享会",banner:E,banner_mobile:E,pv:1665,pv_on:b,start_time:"2022\u002F04\u002F07 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