15.1万亿市场，腾讯抢跑，布局跨境电商

15.1万亿市场，腾讯抢跑，布局跨境电商-爱客盛AIECOMS var _hmt=_hmt||[];_hmt.push(["_setAutoPageview",!1])

window.__NUXT__=(function(a,b,c,d,e,f,g,h,i,j,k,l,m,n,o,p,q,r,s,t,u,v,w,x,y,z,A,B,C,D,E,F,G,H,I,J,K,L){return {layout:"index",data:[{id:r,info:{id:r,title:s,thumb:"https:\u002F\u002Fai-img.aiecoms.com\u002Fpicture\u002F2021-09-01\u002F612f5efc987f3.jpg",author:"大雄",published_time:"11-09",category_id:k,content:"\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E前途是光明的，道路是曲折的。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E腾讯在近日举办的数字生态大会上，正式宣布腾讯云进军跨境电商市场。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E国内互联网新三巨头正式开启了正面混战。阿里巴巴是老牌电商巨头，自不必说，字节跳动已经布局了一年多的跨境电商市场了，而腾讯除了投资以外，一直没有亲自做跨境电商赛道，从此，历史要改写了。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E这次，腾讯云发布了跨境电商一站式解决方案，从选品、建站、金融、物流、报关、退税、营销等11个跨境电商经营环节构建服务能力，俨然要为跨境电商卖家提供保姆级服务，成为电商平台以外的又一基础设施。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E近日来，要做跨境电商基础设施的企业不在少数，亚马逊大卖有棵树在遭遇封号潮暴击后和金华政府达成了合作，要做跨境电商生态基础设施，另一家独立站大卖吉宏股份也在财报里披露正在加大投资SaaS基础设施研发，而早已推出代运营服务的标杆大卖安克创新也正在招兵买马，从招聘需求来看，也是瞄准了SaaS跨境电商基础服务设施。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: center; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cimg src=\"https:\u002F\u002Fai-img.aiecoms.com\u002Fcontent\u002F2021-11-09\u002F618a4eddb1be2.jpg\" alt=\"pexels-patrick-case-3624737\"\u002F\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E图源网络，趋势 \u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E跨境电商这块肉究竟有多诱人？要不然不会招来这么多的入局者，甚至是腾讯这样在社交和游戏上轻松赚钱的巨头都动了觊觎之心。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E据艾瑞咨询研究报告，2020年中国跨境电商出口市场规模达到了46479.2亿元，同比增长26.9%；而各国针对疫情出台管控举措还在提升线上消费渗透率，海外消费者跨境线上消费习惯也会因此逐步稳定，预计2025年中国跨境出口电商市场规模将达到15.1万亿元。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E这是什么概念？\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E不妨看看据阿里巴巴来做个对比，整个2021财年（2020年4月-2021年3月），阿里系商品交易总额（GMV）为8.119万亿元，其中以淘宝、天猫为主体的中国零售市场GMV为7.494万亿元。也就是说，未来不到五年的时间里，中国跨境出口电商市场就可能长到约2个阿里巴巴的体量，这样的规模怎能不诱人。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E虽然说今年以来跨境电商遭遇了一重一重的打击，但这其实是外部环境造成的各行业阵痛，跨境电商并不是孤例，而随着行业的高速增长，大量的新进者也必然加大竞争难度，这也说明跨境电商开始了专业能力的竞争，腾讯云也正是瞅准了这个时机，带着能够帮助卖家提升专业度的基础设施服务入局了。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E风还在吹，只是内里空空的就要被吹走了。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp\u003E\u003Cbr\u002F\u003E\u003C\u002Fp\u003E",content_preview:"\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E前途是光明的，道路是曲折的。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E腾讯在近日举办的数字生态大会上，正式宣布腾讯云进军跨境电商市场。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E国内互联网新三巨头正式开启了正面混战。阿里巴巴是老牌电商巨头，自不必说，字节跳动已经布局了一年多的跨境电商市场了，而腾讯除了投资以外，一直没有亲自做跨境电商赛道，从此，历史要改写了。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E这次，腾讯云发布了跨境电商一站式解决方案，从选品、建站、金融、物流、报关、退税、营销等11个跨境电商经营环节构建服务能力，俨然要为跨境电商卖家提供保姆级服务，成为电商平台以外的又一基础设施。\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align: justify; margin-bottom: 25px; line-height: 2em;\"\u003E\u003Cspan style=\"font-family: arial, helvetica, sans-serif; font-size: 16px;\"\u003E近日来，要做跨境电商基础设施?...\u003C\u002Fspan\u003E\u003C\u002Fp\u003E",browse_permission:b,allow_copy:b,browse_card:[],attachments:[],browse_percent:100,tags:[e,i],summary:t,hits:210,category:{id:k,name:u}},canBrowse:v,title:s,desc:t,keyword:"跨境电商,亚马逊",isVip:d,visible:d,advertising:{params:{endpoint:"pc",webpage:"article_detail_page"},list:[]}}],fetch:{"data-v-85cddf88:0":{keyword:c,query:{page:b,page_size:20,shuffle:b,is_recommend:a,is_top:a},activityList:[{id:"45mqb5",title:"2022全球跨境电商云选品直播节-20场专场选品会（供应商报名入口）",banner:w,banner_mobile:w,pv:908,pv_on:b,start_time:x,end_time:y,booth_id:a,booth_on:a,tags:[],virtual_num:55,subscribe_qrcode:z,type:f,extra_time_check:a,extra_time_value:m,tagIndex:g,quota:A,signup_num:26,remain_quota:274,full_address:B,price_period:n,tag:g,is_end:d,member_permit:d,member_price_period:c,tagText:o},{id:"M5pXG5",title:"2022全球跨境电商云选品直播节-20场专场选品会（卖家报名入口）",banner:C,banner_mobile:C,pv:859,pv_on:b,start_time:x,end_time:y,booth_id:a,booth_on:a,tags:[],virtual_num:133,subscribe_qrcode:z,type:f,extra_time_check:a,extra_time_value:m,tagIndex:g,quota:1000,signup_num:36,remain_quota:964,full_address:B,price_period:n,tag:g,is_end:d,member_permit:d,member_price_period:c,tagText:o},{id:"v5AOM1",title:"运筹帷“沃”,决胜2022--Walmart全球电商招商私享会",banner:D,banner_mobile:D,pv:1665,pv_on:b,start_time:"2022\u002F04\u002F07 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