损失多达44亿美元！零售商饱受高昂退货成本困扰

损失多达44亿美元！零售商饱受高昂退货成本困扰-爱客盛AIECOMS var _hmt=_hmt||[];_hmt.push(["_setAutoPageview",!1])

window.__NUXT__=(function(a,b,c,d,e,f,g,h,i,j,k,l,m,n,o,p,q,r,s,t,u,v,w,x,y,z,A,B,C,D,E,F,G,H,I,J,K,L){return {layout:"index",data:[{id:r,info:{id:r,title:s,thumb:"https:\u002F\u002Fai-img.aiecoms.com\u002Fpicture\u002F2022-01-11\u002F61dd587e0f940.png",author:m,published_time:"01-11",category_id:j,content:"\u003Csection data-role=\"outer\" label=\"Powered by 135editor.com\"\u003E\u003Csection data-role=\"paragraph\" class=\"_135editor\"\u003E\u003Cp style=\"text-align:justify;vertical-align:inherit; margin-bottom: 25px; line-height: 2em; letter-spacing: 1px;\" align=\"justify\"\u003E根据逆向物流公司Optoro的估计，从感恩节到1月底，\u003Cstrong\u003E价值高达1200亿美元的产品将通过供应链送回，三分之二的购物者将至少退回一件礼物。\u003C\u002Fstrong\u003EUPS 表示，它将处理超过6000万份假日退货，比去年增长10%。无论是对于客户还是卖家，退货都是一件痛苦的事情。\u003C\u002Fp\u003E\u003Cp style=\"text-align: center; vertical-align: inherit; line-height: 2em; letter-spacing: 1px;\" align=\"center\"\u003E\u003Cimg src=\"https:\u002F\u002Fai-img.aiecoms.com\u002Fcontent\u002F2022-01-11\u002F61dd585b9b995.jpg\" style=\"vertical-align: inherit; width: 535px; height: 401px;\" alt=\"pexels-rodnae-productions-7821932.jpg\" data-ratio=\"0.6666666666666666\" data-w=\"1080\" width=\"535\" height=\"401\"\u002F\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align:center;vertical-align:inherit; margin-bottom: 25px; line-height: 2em; letter-spacing: 1px;\" align=\"center\"\u003E\u003Cspan style=\"color: #7f7f7f; font-size: 14px;\"\u003E图源pexels\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align:justify;vertical-align:inherit; margin-bottom: 25px; line-height: 2em; letter-spacing: 1px;\" align=\"justify\"\u003E处理电子商务退货的费用通常会超过产品本身的价值。为了消除处理电子商务退货的一些麻烦，包括亚马逊、塔吉特和沃尔玛在内的主要零售商越来越多地转向权宜之计，让消费者保留他们所购买的东西。据AlixPartners估计，\u003Cstrong\u003E美国各地因未被寄回的物品而获得的所有退款总额将高达44亿美元。\u003C\u002Fstrong\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align:justify;vertical-align:inherit; margin-bottom: 25px; line-height: 2em; letter-spacing: 1px;\" align=\"justify\"\u003E运输成本上升并不是改变企业退货计算的唯一因素，最长达90天的退货周期可能会让许多季节性商品无法再次进行销售。逆向物流，正如它在行业中所称的那样，目前是一个比“正向”物流更混乱的问题。\u003C\u002Fp\u003E\u003Cp style=\"text-align:justify;vertical-align:inherit; margin-bottom: 25px; line-height: 2em; letter-spacing: 1px;\" align=\"justify\"\u003E金姆·弗里德尔负责为亚马逊卖家处理退货的业务。他表示，亚马逊的订单通常只需要一个送货标签，就能从配送中心送到客户家门口，而要把订单退回来，很容易需要分三次送货。作为退货流程的一部分，许多物品需要在商店或仓库停留，并且还需要进行相关的检查。一旦零售商将所有的成本——运输、储存、检验——加在一起，并将这些成本与他们可以合理出售的价格进行权衡，这些数字就很容易让不退货退款变得合理。\u003C\u002Fp\u003E\u003Cp style=\"text-align:justify;vertical-align:inherit; margin-bottom: 25px; line-height: 2em; letter-spacing: 1px;\" align=\"justify\"\u003E过去几年，总退货率保持稳定，但电子商务退货率开始大幅攀升：根据美国零售联合会的数据，2019年至2020年间，在线退货率翻了一番多。退货率被称为“包围”的做法变得更糟， 这是当客户购买单个商品的多种尺寸或颜色时，选择他们最喜欢的版本，然后将其余的寄回零售商。当零售商提供免费送货和退货服务时，这种情况尤其普遍。Optoro估计，现在公司处理退货的成本是产品价格的66%，比去年增加了7%。面对昂贵的成本，零售商们正在积极寻找更便宜的解决方案。\u003C\u002Fp\u003E\u003C\u002Fsection\u003E\u003C\u002Fsection\u003E",content_preview:"\u003Csection data-role=\"outer\" label=\"Powered by 135editor.com\"\u003E\u003Csection data-role=\"paragraph\" class=\"_135editor\"\u003E\u003Cp style=\"text-align:justify;vertical-align:inherit; margin-bottom: 25px; line-height: 2em; letter-spacing: 1px;\" align=\"justify\"\u003E根据逆向物流公司Optoro的估计，从感恩节到1月底，\u003Cstrong\u003E价值高达1200亿美元的产品将通过供应链送回，三分之二的购物者将至少退回一件礼物。\u003C\u002Fstrong\u003EUPS 表示，它将处理超过6000万份假日退货，比去年增长10%。无论是对于客户还是卖家，退货都是一件痛苦的事情。\u003C\u002Fp\u003E\u003Cp style=\"text-align: center; vertical-align: inherit; line-height: 2em; letter-spacing: 1px;\" align=\"center\"\u003E\u003Cimg src=\"https:\u002F\u002Fai-img.aiecoms.com\u002Fcontent\u002F2022-01-11\u002F61dd585b9b995.jpg\" style=\"vertical-align: inherit; width: 535px; height: 401px;\" alt=\"pexels-rodnae-productions-7821932.jpg\" data-ratio=\"0.6666666666666666\" data-w=\"1080\" width=\"535\" height=\"401\"\u002F\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align:center;vertical-align:inherit; margin-bottom: 25px; line-height: 2em; letter-spacing: 1px;\" align=\"center\"\u003E\u003Cspan style=\"color: #7f7f7f; font-size: 14px;\"\u003E图源pexels\u003C\u002Fspan\u003E\u003C\u002Fp\u003E\u003Cp style=\"text-align:justify;vertical-align:inherit; margin-bottom: 25px; line-height: 2em; letter-spacing: 1px;\" align=\"justify\"\u003E处理电子商务退货的费用通常会超过产品本身的价值。为了消除处理电子商务退货的一些麻烦，包括亚马逊、塔吉特和沃尔玛在内的主要零售商越来越多地转向?...\u003C\u002Fp\u003E\u003C\u002Fsection\u003E\u003C\u002Fsection\u003E",browse_permission:b,allow_copy:a,browse_card:[],attachments:[],browse_percent:100,tags:[e,"物流","供应链"],summary:t,hits:121,category:{id:j,name:u}},canBrowse:v,title:s,desc:t,keyword:"跨境电商,物流,供应链",isVip:d,visible:d,advertising:{params:{endpoint:"pc",webpage:"article_detail_page"},list:[]}}],fetch:{"data-v-85cddf88:0":{keyword:c,query:{page:b,page_size:20,shuffle:b,is_recommend:a,is_top:a},activityList:[{id:"45mqb5",title:"2022全球跨境电商云选品直播节-20场专场选品会（供应商报名入口）",banner:w,banner_mobile:w,pv:908,pv_on:b,start_time:x,end_time:y,booth_id:a,booth_on:a,tags:[],virtual_num:55,subscribe_qrcode:z,type:f,extra_time_check:a,extra_time_value:n,tagIndex:g,quota:A,signup_num:26,remain_quota:274,full_address:B,price_period:o,tag:g,is_end:d,member_permit:d,member_price_period:c,tagText:p},{id:"M5pXG5",title:"2022全球跨境电商云选品直播节-20场专场选品会（卖家报名入口）",banner:C,banner_mobile:C,pv:859,pv_on:b,start_time:x,end_time:y,booth_id:a,booth_on:a,tags:[],virtual_num:133,subscribe_qrcode:z,type:f,extra_time_check:a,extra_time_value:n,tagIndex:g,quota:1000,signup_num:36,remain_quota:964,full_address:B,price_period:o,tag:g,is_end:d,member_permit:d,member_price_period:c,tagText:p},{id:"v5AOM1",title:"运筹帷“沃”,决胜2022--Walmart全球电商招商私享会",banner:D,banner_mobile:D,pv:1665,pv_on:b,start_time:"2022\u002F04\u002F07 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